Have you developed a stellar website but are still facing major issues in performance?
Have you narrowed in on the reason for it yet?
Most business owners believe that if their website is not working well, maybe it wasn’t built well in the first place altogether, thereby missing a very integral component among the factors that influence a website’s performance i.e. proper maintenance.
Website maintenance is not something you should ever take lightly.
Whether you have a WordPress website or a custom developed one, its imperative that you acquire regular website maintenance services to ensure that the website continues to stay secure and perform at its best at all times.
Website maintenance is a routine process to check whether your site is having any issues. If any issues are found then the problems are fixed and if there is any need for updating anywhere on the site like in case of plugins for WordPress sites, the updates are then also rolled out.
Also, any major change you have in business planning or strategy that you might need to reflect on your site is also part of website maintenance services.
For example, your business products’ prices keeps on changing with time. That should be updated immediately along with images to prevent negative customer experiences.
To get a whole picture about website maintenance services and their pricing, continue reading this blog.
The cost of website maintenance services can keep on changing from time to time. Depending upon the complexity of your website, its size, backend requirements, number of plugins, frequency of maintenance updates, the site’s functionality, and the pricing structure of your service provider, the cost of website maintenance services can range from just $30 to $6000 per month.
Some maintenance service providers have retainer deals while others charge less for one time fixes, so there is no set formula through which you can get an accurate price estimate.
The best way to know about the cost of getting regular maintenance services for your website is to ensure that you contact a reputable website maintenance service provider to get a custom quote.
Want to get an accurate price and immediate response?
It’s easier to understand the cost breakdown for website maintenance services depending on the type of website or business you are currently operating:
Type of Website /Monthly Website Maintenance Cost
Depending upon your type of website, you might or might not need all of the services. You need to be careful around which package to choose depending upon your requirements.
While evaluating your average monthly website maintenance fee, you must consider these eight factors (mentioned in the table below), which will have a huge impact on how much website maintenance costs your business.
A domain name appears on the top and catches most of the attention of your clients. Finding a unique name for your domain and keeping it secure every month is important. Or else, any similar company would be able to purchase your name and force you to find a new one.
A secure socket layer certificate grants your website a padlock on your URL which is like a stamp of being a protected site. This would make your users feel secure that their visit to your website would be through an encrypted tunnel. It would ensure the safety of the data shared by you or your client.
It could be a free certificate too, but mostly businesses look for additional features like customer support, higher encryption rates, etc. This would cost them around $130 a month on average.
Website hosting is as important as having a domain name. Or else, it’s not possible for users to find your website.
Website hosting can be done in four different ways.
This is the cheapest option available. If you have low traffic on your website, this could opt well. Since it hosts your website with several other sites, it costs around $30-$100 a year.
A website builder service, like Wix or WordPress, costs $50-$170 per year. This service is the perfect solution to small scale businesses and professional bloggers or social media influencers.
Virtual private server is also a shared server but you own your server’s resources completely. The server is divided into multiple virtual servers. It costs around $240 to $600 per year.
This is the most expensive website hosting. It gives you complete ownership of your server as it is owned by your business only. It is used for sites having traffic of 100,000 per month. It costs $1200 to $2400 per month.
It is important for your website to have the right hosting type that aligns with your budget and requirements. If you opt for a low budget hosting type for your high traffic website, it might result in an extremely sluggish site, disappointing your users. This could also become a major reason to lose important leads as people switch sites immediately if it takes more than two seconds to load them.
These timely updates would keep your website looking up to date and secure. It would also give it a modern touch. The user would feel urged to contact you as it looks promising for prompt response.
Even if your setup is mostly offline, an online presence would get you potential online customers. Updates include media update, content, webpages, navigations, files, plugins, links, forms, etc.
It is important for your website to have tech support on board to fix bugs and broken links immediately. Most of the time, service providers specify the time of turnaround for such issues. This is important to consider as this should be timely enough to meet your company’s needs.
Companies can expect to spend around $1300 to $2500 for tech support per month.
A Content Management System helps you in managing, uploading, and publishing content on your website. WordPress, Joomla, and Magento are some of the major examples of top CMS available out there. A good content marketing strategy can double your website conversion rates. It could cost you up to $3000 per month for a result producing CMS.
Your website’s performance can be analyzed through annual or monthly website analytic reports. The report looks at the number of unique visitors, average time on site, and average bounce rate. The reports may include your digital marketing strategy like SEO as well. It would add not more than $5 to $20 in your website maintenance costs but would add a lot of value to your site. It could serve as a unique selling point (UPS) when researching service providers.
This is one of the most crucial maintenance components for online businesses. Without the E-commerce support system, it is not possible to accept, process, and fulfill orders. You may submit tickets if any system error occurs. This would cost you approximately $15 to $25 a month.
If you don’t maintain your website, then it shouldn’t come off as a surprise to you if you are consistently losing out on customers and conversions.
It might save you a few bucks at first but will create much more costly problems in the future.
Outdated website design and code would make your website offer an extremely poor customer experience that would continue to get worse with time. The same happens when the content is outdated.
This would also affect your search engine rankings tremendously.
So it’s highly recommended that you opt for top website maintenance services on a retainer basis in order to ensure that your website remains performing at its most optimal level at all times.
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